QuickBooks Online

Intuit's cloud accounting and the US market leader, with deep sales tax automation, built-in inventory, and a low-cost payroll add-on.

Per employee
$6/emp/mo
Base fee
$50/mo
Tax filing
Yes
Multi-state
Yes

Best for

US small businesses wanting the market-leading platform with strong sales tax automation and the widest accountant network.

Pricing breakdown

All prices in USDLast verified June 19, 2026

Every fee we track, grouped by where it applies.

Strengths and trade-offs

Pros

  • US market leader with the deepest accountant and app network
  • Automated sales tax calculation by jurisdiction
  • 1099 contractor tracking and filing built in
  • Unlimited invoicing on every plan

Cons

  • Frequent and steep price increases
  • User counts capped below Advanced
  • Advanced plan jumps sharply in price

About QuickBooks Online

QuickBooks Online is Intuit's cloud accounting platform and the dominant choice for US small businesses, with tiered plans from a Solopreneur plan and Simple Start up to Advanced. It has automated sales tax tracking that calculates rates by jurisdiction, strong 1099 contractor management for tax season, and built-in inventory on the Plus plan. Invoicing is unlimited on every plan, and payroll runs as a low-cost add-on. The trade-off is a recent run of steep price increases.

QuickBooks Online was founded in 1983 and is headquartered in Mountain View, USA.

How QuickBooks Online compares

Side-by-side with the closest alternatives by estimated cost.

Base fee plus per-employee costs, based on 4 employees. Quote-only providers are excluded.

QuickBooks Online

$74/mo est.

Per employee
$6/emp/mo
Base fee
$50/mo
Tax filing
Yes
Multi-state payroll
Yes
W-2 & 1099
Yes
Est. monthly cost
$74/mo

Gusto

$73/mo est.

Per employee
$6/emp/mo
Base fee
$49/mo
Tax filing
Yes
Multi-state payroll
Yes
W-2 & 1099
Yes
Est. monthly cost
$73/mo

OnPay

$73/mo est.

Per employee
$6/emp/mo
Base fee
$49/mo
Tax filing
Yes
Multi-state payroll
Yes
W-2 & 1099
Yes
Est. monthly cost
$73/mo

Rippling

$67/mo est.

Per employee
~$8/emp/mo
Base fee
~$35/mo
Tax filing
Yes
Multi-state payroll
Yes
W-2 & 1099
Yes
Est. monthly cost
$67/mo

Common questions about QuickBooks Online

The same questions US merchants ask before signing up.

  • QuickBooks Payroll uses transparent pricing: a monthly base fee plus a per-employee fee of $6/emp/mo on the entry Core plan, with Premium and Elite tiers adding faster direct deposit, time tracking, and more support for higher fees. QuickBooks often runs a 50% discount for the first three months. The comparison table on this page shows the current base and per-employee fees, and the calculator above estimates your monthly cost on your own headcount.

  • Yes. QuickBooks Payroll is full-service across its plans, calculating, filing, and paying your federal, state, and local payroll taxes, and e-filing W-2s and 1099s. It also handles new-hire reporting. On the higher tiers it adds a tax penalty guarantee, where QuickBooks covers penalties if a filing it handled is late or incorrect.

  • You can run QuickBooks Payroll as a standalone product, but its biggest advantage is for businesses already using QuickBooks Online accounting, where payroll and books live in one platform and reconcile automatically. If you do not use QuickBooks for accounting, standalone payroll providers such as Gusto or OnPay are worth comparing on this page, since they integrate with multiple accounting tools.

  • Direct deposit timing depends on the plan: the entry Core plan offers next-day direct deposit, while Premium and Elite add same-day direct deposit so you can run payroll closer to payday. Faster funding keeps more cash in your account for longer, which matters for businesses managing tight cash flow.

  • QuickBooks includes Intuit Assist, a native AI assistant that answers questions and surfaces insights across QuickBooks. Intuit has also begun an early-preview Model Context Protocol (MCP) connection, which lets you query QuickBooks data inside an AI assistant such as Claude. It is the only provider in this comparison with a native MCP path, though it remains in early preview, so confirm the current scope before relying on it.

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Compare QuickBooks Online against every other US provider on price, contract terms, and features.