Wix

Selling on Wix needs at least the Core plan at $29/mo (Core), with the higher Business tiers ($36/mo (Business) and above) adding capacity and features. The cheaper Light plan and the free Wix plan do not include an online store, so the Core plan is the real starting point for e-commerce.

No. Wix takes 0% platform commission on sales. You pay only the processing fee of your chosen gateway, such as Wix Payments or a third-party provider, with no extra Wix surcharge on each order.

Yes. Wix calculates US sales tax at checkout through an Avalara integration, applying rates based on the buyer's location. This automates the most common tax requirements for a small or mid-size store selling across states.

Yes. Wix uses a drag-and-drop visual builder with no coding required and offers 900+ templates plus an AI setup assistant, making it one of the most accessible store builders. One trade-off: you cannot swap a template after publishing without rebuilding, so choosing the right design upfront matters.

Yes. Wix includes a native AI Site Builder and the Astro AI assistant that can generate and edit a store from prompts. Its AI-agent and MCP support is mainly through native site and developer tooling at present, so it can help build and manage the site, while deep storefront shopping-agent support is still maturing compared with Shopify's.

Both are beginner-friendly hosted builders. Wix offers more design flexibility and a larger app market; Squarespace is known for stronger template aesthetics and content tools. Wix takes no platform commission on sales, and Squarespace charges 0% only once you reach its Core commerce plan.